Why Is Black Business Invisible Online?

Granite · (#1 (**permalink**))

[align=center]Why Is Black Business Invisible Online?[/align]
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Author - Kamau Austin [/align]
Bloomfield, NJ (BlackNews.com) - Just a few years ago when Kamau Austin asked his wife to login into the free computers at his neighborhood library, he couldn't possibly foresee his future. Kamau was using the free library computers because he was too poor to afford his own but he wanted to start a business. Today, Kamau Austin is a leading eCommerce evangelist, advocating for African Americans to find financial freedom doing business on the Internet. He is also the first African-American to develop a printed book and multimedia system to instruct entrepreneurs on how to promote their e-Businesses with search engine marketing.
His Search Engine Efficiently Maximized e-Business (or S.E.E.M.e.(TM) system) is revealed in his book and CD training system entitled Always On Top. Always On Top – How to Get the Highest Search Engine Ranking for Your Website Every Time has been released nationally on Amazon.com. His book is also available on his website at: www.AlwaysOnTopTheBook.com
Austin is both an anxious and frustrated advocate in his self-proclaimed mission to share and enlighten African-Americans about the importance of building their businesses with online traffic. On one hand, Austin is really excited about the tremendous and growing financial opportunities via the Internet. However, in contrast, Kamau is fearful that Blacks, minorities, and other small businesses are not getting enough business visibility on the web. Austin, nevertheless, is resolute in his desire to help develop web-based businesses. Moreover, Kamau is convinced that search engine marketing is essential to being successful in online business.

"Without proper understanding and implementation of search engine tactics and strategies, African American prosperity online from ecommerce will be nominal," says Austin. He feels this way because "93% of online businesses receive less than 20 site visitors a month." "However, search engines route five billion visitors to websites on a monthly basis," he adds. "It doesn't take a rocket scientist to see that channeling some of the search engine traffic to the business websites of African-Americans and other small business people is vital to the success of their entrepreneurial endeavors."
Kamau Austin's insights on search engine marketing aren't unfounded. Just think about the marketing importance of search engines today. According to the Real Estate Association, over fifty billion dollars in real estate sales is driven from online research. Over ninety percent of the one trillion dollars in Internet sales is first researched on search engines. Even sixty-three percent of automobile sales are first researched on the major search engines. Local businesses are even impacted by the far-reaching impact of search engine marketing. Yahoo! reveals about twenty percent of their searches are for local businesses. Twice as many people use search engines to find local businesses than use their local Yellow pages.
But how does Austin go from asking his wife to login him into the free computers at his local library to developing a book and CD training system on sophisticated search engine promotion? Kamau claims "I have refused to give up and sought out the services of good mentors along the way." For instance, his book coach Walt Goodridge is a leading author on small business development. Goodridge is the author of 12 books including Turn Your Passion into Profit and helped Austin with support services like designing his book and setting up his publishing company. Goodridge's services can be obtained at www.PassionProfit.com
Austin suggests Black businesses use good search engine techniques, tactics, and, most importantly, strategies to build viable Internet-based businesses. With so much work being cheaply outsourced to other countries, African Americans will need to take advantage of newer opportunities in the Internet economy to create their own employment.
Austin claims this is the reason he created the S.E.E.M.e. training system revealed in his book and CD, Always on Top. Multimedia training and video makes learning technical marketing issues like search engine marketing more accessible to the average website owner. He hopes Black businesses will take advantage of the tremendous promise of search engine-driven Internet marketing.
To find out more about Kamau Austin and his book, Always On Top, go to www.AlwaysOnToptheBook.com or Google Always On Top by Kamau Austin. The instant downloadable e-book version, complete with streaming video, is available at: www.AlwaysOnTopBook.com. For those who prefer the reliable shopping and delivery of Amazon, they can order the book by doing a search there for Always On Top by Kamau Austin.

CONTACT:
Barry Austin
AdPro Media Sales
973-655-8866
adpro@comcast.net

kissmylayoff · (#2 (**permalink**))

Question: "Does your client have his OWN money? You know, the kind with his own face on it and everything..? LOL! Like this:

http://www.YOURonthemoney.com banana.gif